Zeiss Terra

Packaging is the key marketing tool to build awareness of the brand and appeal to new consumers.

Project Info

Riflescope can be removed and re-inserted with ease, and without creating significant wear and tear.
Packaging has to pass mechanical and environmental quality tests and be fit for various shipping methods.
Packaging should be easy to stack on top of each other without warping or bulging.
Multinational project- ,ressource and supply chain management

Client

Zeiss

Dimensions

Storage Temperature: -40°C & +70°C for 16 hours

Humid heat: +55°C & 92%rH

FreeFall/ Tip Fall: 80cm height with product

Continous shock: (35g/ 6ms) 500x

Vibration test: various frequencies

Services

design, development, print, logistic

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